Direct Mail Online by ColorDynamics
Introducing Direct Mail Online by ColorDynamics
As the events of the past several months unfolded, it became apparent to all of us that the post-coronavirus world was going to look a little different. With so many businesses closing, it was easy to understand why all of us were anxious about what our next steps would look like – or when we would take them.
What we did recognize was that there would be an immediate and critical need to drive consumers back to stores, restaurants, health clubs, and other businesses in order for our economy to begin mending itself.
In preparation for this impending demand, our team at ColorDynamics took a hard look in the mirror. What were we doing right? What were we doing wrong? Where were the opportunities for improvement?
As most of us recognize, introspective looks in the mirror are almost always uncomfortable and frequently disruptive. Under the challenging economic circumstances, however, we felt that we had no choice in order to survive and participate in the upcoming recovery.
So, with an abundance of time (and very little business) we began to take resolute steps to streamline our internal processes so that we could respond quickly and efficiently to the rapidly changing needs of our business partners.
One of the first areas that we focused on was our ability to produce direct mail affordably and quickly. To be fair, we have enjoyed an ability to successfully produce sizeable direct mail campaigns in the past. But we wanted to get better. And stronger.
Today, we are pleased to present Direct Mail Online by ColorDynamics – a dynamic suite of online tools to help our business partners plan and execute direct mail campaigns quickly and efficiently. We recognize that, in order to produce measurable and sustainable results, our partners need access to information in real time. Waiting a day (or two) for pricing, prototypes and design templates is simply no longer an option that anyone can afford.
We invite you to explore our Direct Mail Online website. Request pricing. Ask us for prototypes. Download a template. Put us through the paces. If we’ve missed something, we want to know!
For ColorDynamics, our next steps will be deliberate and purposeful. We invite you to join us on our upcoming journey because, truly, we will all survive this together. We look forward to seeing you online!